From humble beginnings in 1920, family-owned New Era has evolved to be one of the leading headwear brands in the world. After starting with the production of only Gatsby-style fashion caps, the business developed and recognised gaps in the market to introduce new types of hats. It has since expanded to include clothing and accessories so that men, women and kids can all enjoy merchandise across a variety of products which pay homage to their favourite sports and teams too. With tonnes of collections, or stories as New Era calls them - in caps and clothes, accessories and more - whether you want to gift another with a classic black New Era snapback, treat yourself to a hat from a big name collaboration collection or other item - with New Era your look is about to go to new heights.
New Era is the official on-field cap supplier to Major League Baseball. From the New York Yankees to the Brooklyn Dodgers, take your pick and peruse the collection to show your support for your favourite baseball team in their official headwear. With Basketball team picks and Football merchandise for teams like Manchester United - wherever your loyalty lies - you can show your support while you stay in style with New Era.
- Choose your discount and copy the code if provided
- Follow the link to New Era’s website
- Choose your products and add them to your bag
- Click ‘Secure Checkout’ and enter your code in the space provided
- Click ‘Apply Code’ and continue to checkout with your discounted goods.
Sign up to the New Era mailing list and you’ll get money off your first hat order by joining the community.
What hat size should I order at New Era?
You can find a size guide online to help you make an informed choice about which size cap to order.
How long will New Era custom made hats take to arrive?
Bearing in mind these are made to order, delivery can take anything up to 8 weeks.
Are there New Era sales?
You can find plenty of goods in the sale on the outlet pages online at New Era.
Economy untracked: FREE
Standard tracked: £3.99 or FREE on orders over £28
Express tracked: £8.50 or FREE on spends over £75
30-days returns policy, free only if items delivered were incorrect or damaged.
Email: firstname.lastname@example.org or use the online form.
Call UK: +44 (0) 870 2325950
An online chat is also available.
Mon - Thur: 8:30 -17:00 GMT
Friday: 8:30 - 16:00 GMT