Selfridges Black Friday sale 2021: The best offers available right now!

Selfridges black friday deals

Get ready to save big on fashion and beauty—the Selfridges Black Friday sale 2021 is set to be bigger and better than ever. This luxury department store doesn’t drop major sales very often, so this is worth getting excited about! We’re expecting at least 20% off big name brands like YSL, Gucci and Longchamp.

2021 Black Friday deals: the best beauty, clothing & homeware discounts at Selfridges

Black friday handbag deals

Designer handbag deals

If you’re looking to splurge on a high-end bag, now’s the time—we’re expecting up to 20% off the whole range of handbags, including Marc Jacobs, Longchamp and Prada. Selfridges has a handy repair service to help prolong the life of your designer purchases, too.

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Selfridges homeware deals black friday

Homeware & appliance deals

Black Friday is best known for discounts on appliances, and 2021 will be no exception. We are hoping for discounts on top brands like Dyson, GHD and Samsung—this is the perfect time to pick up a smartwatch or a new hoover. We’re hoping home appliances will see bigger discounts of up to 30% in the 2021 sale.

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Selfridges black friday perfume deals

Perfume & aftershave deals

Black Friday is the perfect time to score a discount on high-end fragrances that don’t often go on sale. Last year we saw 10% off top brands like YSL, Dior and Diptyque in the Selfridges sale, and we’re hoping for up to 20% off perfumes and aftershaves for 2021.

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Selfridges black friday coats

Winter fashion deals

Coats, jackets, jeans and boots are all set to see savings of up to 20% in this year’s sale. Stock up on timeless winter classics that will last for years to come—now’s a good time to nab high-end pieces that don’t normally go on sale.

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Is Selfridges doing Black Friday 2021?

The brand doesn’t technically have a Black Friday sale, but usually runs a ‘Christmas Comes Early’ savings event over Black Friday weekend. Last year, the discounts dropped two weeks early—we're expecting the deals to start before the official Black Friday date, 26 November.


Does Selfridges do free delivery deals for Black Friday?

You bet! You can get free delivery on all orders over £150 with the code ‘UKFREEDEL’. Click & Collect is also free with no minimum spend. If you sign up for Selfridges+, you’ll get a year of free delivery—it costs £10 to sign up for one year.


Does Selfridges have a loyalty card?

Selfridges has partnered with Nectar for a handy rewards programme. You’ll earn two Nectar points on every £1 spent at Selfridges, with points redeemable across loads of top brands. Top tip: download the Nectar toolbar to your browser to make sure you never miss out on points when shopping online.


Does Selfridges have a student discount?

Selfridges has partnered with Student Beans to help savvy students save—you can check out the latest deals in our student savings guide. There aren’t any exclusive student offers available at the moment, but you can save up to 30% on women and menswear in the ‘seasonal reductions’ section on the website.


The best Selfridges Black Friday offers from last year

In 2020, Selfridges dropped a ‘Christmas Comes Early’ discount code which scored savvy shoppers 20% off clothing, accessories and homewares, and 10% off beauty. Customers just needed to enter the code ‘SELFCCE’ at checkout to unlock the offer. These were some of the best deals we rounded up:

Longchamp Boxford 24 Hour canvas travel bag for £196: 20% off

Gucci Tennis 1977 canvas low-top trainers for £348: 20% off

Balenciaga Triple S leather and mesh trainers for £520: 20% off

Designer shoppers were in for a treat with brands like Stella McCartney, Le Creuset and Diptyque all on sale.


How to save more in the Selfridges Black Friday sale

Download the Selfridges app.

Get personalised offers new arrival sneak peeks and insider access to in-store events.

Sign up for the Selfridges mailing list.

This will keep you in the loop about the latest Selfridges sales, alongside updates on store opening times and new product drops.

Skip delivery costs with free Click & Collect.

Selfridges offers free delivery on all orders over £150, but Click & Collect is free with no minimum spend—an easy way to save a few quid on your Black Friday haul.

Check out Selfridges’ beauty refillables.

Be kind to your wallet and the planet with Selfridges refillables—brands including Penhaligon’s, Gucci, Tom Ford and Charlotte Tilbury now have zero waste offerings, which can be refilled in-store at Selfridges.

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